You'll do most of the talking. We'll ask about what you're trying to get done, what's already been tried, and what happens to the business if this stays broken.
By the end you'll know whether we're the right call. If we're not, we'll say so and point you somewhere better — that happens fairly often and it's a fine outcome. Nobody's time is worth wasting on an engagement that shouldn't happen.
Nothing gets sold on this call. If it makes sense to keep going, we'll set up something longer.